Master of Business Administration (M.B.A.) Marketing Management is a 2-year post-graduate programme at Adarsh Institute of Management and Information Technology. As marketing is an essential part of any business (large corporate or small-scale industry) the role of an individual who has a specialised degree in Marketing is very important. A company cannot strive to expand its business without adequate marketing. An MBA in Marketing helps to develop insights about why and how a market and consumer behaviour.